ISO 26000 provides guidance on how businesses and organizations can operate in a socially responsible way. This means acting in an ethical and transparent way that contributes to the health and welfare of society. The perception and reality of an organization’s performance on social responsibility can influence, among other things:
• Competitive advantage
• Reputation
• Ability to attract and retain workers or members, customers, clients or users
• Maintenance of employees’ morale, commitment and productivity
• View of investors, owners, donors, sponsors and the financial community
• Relationship with companies, governments, the media, suppliers, peers, customers and the community in which it operates.
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